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Product Marketing Manager
Netgate is looking for a Product Marketing Manager (PMM) to collaborate closely with the Director of Marketing and help to establish and evolve the company brand and brand of our products.
Department: Marketing Type: Full Time Location: Remote - US
Product Marketing Manager
Location: Remote - United States
Full-time position
Top Five Competencies
- Ability to Connect with People
- Ability to Write Well
- Research and Analytics Skills
- Broad Marketing Experience
- Technical Understanding of Secure Networking (Routers, Firewalls, VPNs, etc.)
Skills You Need to Be Successful
To be successful in this role, you will need to be able to:
- Conduct customer and market research in the form of interviews, surveys, and secondary research
- Analyze research results to produce data-driven insights, answering questions like “Who is the ideal customer for this product?” “What are our customers’ pain points?” “What features in our products address these pain points?” and “What is the best way to talk about these features?”
- Write targeted, effective messaging to reach our ideal customers
- Create campaign and go-to-market plans for existing and new products
- Collaborate with team members to put plans into action
- Generate reports showing the results of marketing campaigns
- Use Hubspot Marketing tools
Impact You Will Have
As a Product Marketing Manager at Netgate, you will:
- Collaborate closely with the Director of Marketing
- Help to establish and evolve the company brand and brand of our products
- Provide much needed data on customers, industry trends, and competitors, which will provide the foundation for all other marketing efforts
Success in the First 6 Months Looks Like...
After your first 6 months at Netgate, you will have:
- Completed a 30-60-90 day plan
- Conducted preliminary customer, industry, market, and product research and presented your findings
- Created customer personas and a product messaging framework that will evolve as you continue to grow your understanding
- Planned and executed your first campaigns in collaboration with the rest of the marketing team
Life at Netgate
Several highlights of Netgate culture include:
- We love open source secure networking
- Everyone wears multiple hats at one time or another
- Have an idea? Let’s try it!
- We’re here to help the company grow and help each other grow
- Please share pictures of your pet(s)
Salary Information:
The US base salary range for this full-time position is $150k-$180k + bonus + benefits, including a 401(k) matching program. The salary ranges are determined by role, level, and location. The salary range reflects the minimum and maximum target for new hire salaries for the position across all in-office or remote US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.